PC Mag - Don't get me wrong. Not everything in life is free. But I'm not one to pass up a good thing, especially when it is free. And you shouldn't either. Apple's App Store for iPhone is a bazaar of freebies, some of them good, some of them pesky. We at PCMag sort through hundreds if not thousands of apps a year looking for those diamonds in the rough, the apps that work well or accomplish some feat you didn't even know you needed done, and can be downloaded at no charge.