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Google Testing Ads That Let You Try Mobile Games Before Downloading Them

Sometimes, a mobile game may catch your eye — all bright, blinking, beguiling colors — but after you’ve downloaded it, it turns out to be rather… meh. Yes, you can simply delete it from your phone easily enough — but if wasn’t a free game, that might smart a bit. In an attempt to defeat downloader’s remorse, Google is playing around with ads that would allow folks to try games before they’ve taken the leap to install them on their mobile devices.

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consumerist.com
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