720°

Microsoft has quietly abandoned its Xbox 20/20 announcement branding.

Tom Phillips of Eurogamer writes, "Microsoft has ditched its Xbox 20/20 branding announced back in May, after only using it once.
The term was coined as part of Microsoft's plan for a monthly Xbox Series X marketing "moment", which began in May with a third-party games showcase. But, after that, Xbox 20/20 was never used again."

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eurogamer.net
RazzerRedux1355d ago

Sounds like they are rethinking their marketing strategy for the rest of the year. Probably a good idea as their first two video showcases didn't do them any favors.

Tacoboto1354d ago

Or include things actually running on an Xbox

RazzerRedux1354d ago

now there is a thought. lol

1354d ago
bouzebbal1354d ago

Xbox has no idea what they are doing.. They're just trying things out for fun.

Bathyj1354d ago

Have we even had one game confirmed running on Xbox? That's a travesty if not, borderline fraudulent.

badz1491354d ago

@Tacobot

That's a million dollar idea. Ou should trademark that before Phil Spencer copy that idea

IRetrouk1354d ago (Edited 1354d ago )

@bathyj
I think we have seen some bc loading difference videos running on the box, but I honestly dont think we have seen any next gen games running on the box, just pc.

SullysCigar1354d ago

It was more 'PC 20/20' as it turned out

Kaedro1354d ago

Are you insane??? (says Phil Spencer)

+ Show (5) more repliesLast reply 1354d ago
RpgSama1354d ago (Edited 1354d ago )

"See the Future, Every Month Until Launch"

Yep, the signs were already there, they said they were going to have an event EVERY month up until the end of the year and after the MAY 7th next-gen gameplay one (with no gameplay) which was a disaster, we had the next event on JULY 23th (which was an even bigger disaster), close to 3 months after.

Now they need to refocus and see in which ways they can scream Game Pass even louder so people forget about everything else.

ApocalypseShadow1354d ago

**Now they need to refocus and see in which ways they can scream Game Pass even louder so people forget about everything else.**

That's funny!

neutralgamer19921354d ago

Now they need to refocus and see in which ways they can scream Game Pass even louder so people forget about everything else

This is so true since everything is coming to gamepass they kind of get a free pass. Gamepass while it's an excellent service no doubt about it will be filled with as many AA games as possible and every now and than we will get true AAA quality games. It's all about quantity and subscriptions

caddytrek1354d ago

neutralgamer1992

"it will be filled with as many AA games as possible "

Correction: as many "unfinished early access" AA games as possible.

hanko141354d ago

first replan, get rid of greenburg

caddytrek1354d ago

I mean Greenburg is a jackass but it's Phil calling the shots. It's Phil that is the reason they don't have high quality complete AAA games. Though the whole Microsoft Gears, Halo and Forza mantra isn't helping them and even Halo looks to be another unfinished game rushed onto gamepass.

frostypants1354d ago

That and 2020 is a hot mess. Kinda don't want to be reminded of it anymore that necessary.

zarbor1354d ago (Edited 1354d ago )

Think about that for a second. That is coming off one of the worst marketing strategy in the XBOX1. You would think they would have learned something about gamers after that debacle. Nope. At this point they should hire a completely new team. The current team is out to lunch and in left field. If they want to turn this around....again, dump Spencer and his crew.

At least they are quiet otherwise we were going to "See the past every month until launch"

+ Show (2) more repliesLast reply 1354d ago
KratosKonundrum1354d ago

We won't be content until the headline reads, "Microsoft has quietly abandoned its Xbox Series X plans."

1354d ago Replies(4)
franwex1354d ago

Why do you want them to abandon xbox?

Darkborn1354d ago

Why do they want to abandon Xbox? Seems like it all the time

caddytrek1354d ago

Because Microsoft has so much money it's not an even playing field and they just suck, if they weren't always trying to bring everyone else down all the time I think people would be more tolerant of them.

It's the fact that from day one they declared their goal was to bring down Sony, if they just competed like Nintendo and Sony do where they both do their own thing and don't try to steal the others games and negative PR all the time people wouldn't hate them so passionately.

jznrpg1354d ago

They already have started to abandon Xbox . They still have one but they are on the road away from it . PC, Phones and Ipads are now their focus . Xbox as a service is on the way .

danny8181354d ago

Wut? Are you okay? What you smoking? I need the name. Your plug belongs in jail. Giving you soo boo boo stuff

Godmars2901354d ago

"We" wont be content until MS states and then delivers something of substance on a regular basis.

dumahim1353d ago

Hell, I'll settle for once in a while at this point.

DarXyde1354d ago

I'll assume you're using the royal we.

1354d ago
+ Show (4) more repliesLast reply 1353d ago
sho0ok3601354d ago

But what does 20/20 actually means? Is it the year 2020?

RazzerRedux1354d ago

It was a play on the year and the measurement of visual acuity, aka 20/20 vision.

LordoftheCritics1354d ago

Visual acuity and Halo graphics.

caddytrek1354d ago

LordoftheCritics

I'm pretty sure you need to be legally blind to think Halo looked good.

sho0ok3601354d ago

If that so then it's a dump slogan to go by.

Should've been Xbox next gen expo or something

1354d ago Replies(1)
1354d ago
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240°

Microsoft’s Surface and Xbox hardware revenues take a big hit in Q3

Microsoft just posted the third quarter of its 2024 fiscal financial results. The software maker made $61.9 billion in revenue and a net income of $21.9 billion during Q3. Revenue is up 17 percent, and net income has increased by 20 percent.

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theverge.com
darthv7221h ago

Xbox content + services up 62% while hardware down 31%... seems about right with the way they tout you don't need the hardware to play. People can play on their phones or smart tv or other means. I don't hardly play on my consoles directly since getting devices like the logitech g-cloud and ps portal. Which is to also say I have been playing more digital than physical because of these devices.

solideagle8h ago

you should apply in MS PR team buddy, I think you will do a great job in my humble opinion :)

Sonic18815h ago

I thought darthv72 and Obscure_Observer already work for Microsoft 🤔

dveio4h ago

MS: "Xbox services and content without AB up 1%, with AB up 62%. Hardware down 31%. In total a loss of 350 mill."

darthv72: "Seems about right."

MS: "Excuse m ..."

darthv72: "I don't hardly play on my consoles directly."

MS:

Lightning7710m ago

What he said was facts. How he plays games is no concern of you. Don't get too mad about it.

Cacabunga7h ago

I can tell people like you are an absolute minority..

If service is up means their fans and fanboys accepted this model and subscribed to it. The near future you will see a big decline because the service is saturated.

shinoff21836h ago

But that's been ms for years. When things aren't going their way they try to change the way things are said. For instance console sales are down, they stop telling how many sold instead telling us how many hours spent in halo or headshots. So it makes sense console sales down just say people are playing on more devices then previous. What they won't say is how many xbox players jumped ship to ps5.

Cacabunga5h ago

Hardware sales are so bad that Sony and Nintendo are blowing the sales off the water with their hardware.

If Xbox are losers, others aren’t..
Xbox already tried everything with Xbox live then subscriptions went down so much that they had to find something else. Their fans subscribed then reached saturation rather quickly.

Hardware and exclusive games is where it’s at! Keep gamers excited, announce decent software and people will support you

itsmebryan1h ago

@shin
Well keep it simple Sony 's operating income is down 26% and Microsoft's is up 32%. No MS spin there, just facts. 😉
Cheers

romulus2319m ago

Odd that a company that touts you dont need the hardware to play is already touting another console in the works.

darthv727m ago

They are not reliant on the HW but still want to maintain a presence (no matter how small) is a good thing. It shows commitment to the craft. It reminds me of SNK and how they made games for their own hardware (Neo Geo) while also making them for others because they knew there was a market to do so. They knew they would sell more to others but also sell to their own niche fan base.

+ Show (2) more repliesLast reply 7m ago
purple10110h ago

Xbox hardware revenue tanks to lowest point of Xbox Series generation

Profchaos9h ago

I'm not surprised surface is struggling they aren't relevant anymore

XBManiac9h ago

Too expensive hardware when others offer the same or more for less? Good work, Green Team.

SimpleDad8h ago(Edited 8h ago)

"Despite some early successes for Xbox games on rival platforms, Xbox hardware is down by a massive 31 percent this quarter."
"Without Activision Blizzard, Microsoft’s overall gaming revenue would have actually declined this quarter."
"Xbox content and services would have only been up a single percent without Activision Blizzard..."
"It looks like next quarter is going to be a similar story for gaming at Microsoft, too."

That is crazy... so A/B/K is carrying the whole Xbox gaming.
Oh and Microsoft will be fine. Windows, Office and Cloud are growing with each pc purchase.

purple1018h ago

Activision: "we gonna need a bigger rucksack/backpack please"

Microsoft: "why's that"

Activision: "to carry yo' weak ass'

Profchaos7h ago(Edited 7h ago)

Top brass have also wanted to start seeing returns on the 100 billion they have put into various Xbox related moves so seeing more multiplatform games is highly likely especially from abk

It's basically saying that PlayStation is the reason Xbox is afloat right now thinks to Ps5 versions of COD

Kornholic6h ago

So basically PS and PC gamers' money is keeping Xbox on life support.

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80°

Razer Kishi Ultra Review - Remote Play and Mobile Gaming Goes XL

PSLS writes: I have traveled across the country using the Razer Kishi Ultra in airports and hotels for both PlayStation Remote Play and mobile gaming in general, and I am thoroughly impressed.

Read Full Story >>
playstationlifestyle.net
150°

Sony Patents To Prevent You From In-Game Harassment By Reading Your Emotions

A new patent recently published by Sony wants to gather biometric data of gamers to track whether one is being harassed using AI tools.

Profchaos1d 10h ago (Edited 1d 10h ago )

I hope this is one of those patents that never comes to fruition.

I already dislike the fact you can pay a significant amount for a online service buy associated games and content on said service and get banned from that service over potentially a misunderstanding the bans are already handed out for flimsy reasons

I'd rather see money invested in a ban that simply removes the offensive players ability to communicate with unknown players allow them to continue party chats with friends but not with Joe blow on cod.

exputers1d 6h ago

Agreed. Blizzard recently banned a college Overwatch 2 player who's dependent for saying "shit." Pretty harsh.

Profchaos15h ago(Edited 15h ago)

How rediculas really. You can't say a word that's allowed in most PG films and prime time TV but the game is based around killing the enemy team using guns, explosives etc.

It's just backwards.

just_looken17h ago

What your talking about is called block list

In 2006 a spaceship dropped of the playstation 3/xbox 360 i say that that generation was the last great gen with game functions/tech that has yet to comeback

Anyhow the playstation 3 if you block listed a id they could not talk to you in chatroom with either text or voice. But that was pre mind fucked 2018 when people were more human than sheep.

But hey gta 6 is coming out billion dollar budget without a single player custom character creator and without singeplayer coop off/online something saints row 1-3 had on the xbox 360.

z2g1d 2h ago

Take my social security and bank account numbers too! Here’s a picture of my wife and our address.

phoenixwing1d 2h ago

Cmon where's the pictures of your children. Don't hold out on them.

H91d 2h ago

At this rate I feel Sony will eventually sell a room to play games in it where they can monitor your every breath

jambola22h ago

I genuinely get a bit worried sometimes when a friend says something that could be offensive In a party
Because I have no trouble believing some bans would happen when in a private party for saying something wrong

SegaSaturn6691d 1h ago

I want them to censor erotic content by measuring my groin temperature so i dont get too distracted while playing black ops 2.

Popsicle1d 1h ago

Terrible idea. Not only do I not consent to providing my biometric data, the potential for mishandling biometric data is almost a certainty. Positive stress and negative stress can produce similar changes in biometrics. Interpreting the precise emotion a person is feeling is not only invasive but could be easily misconstrued. I hope this never comes to fruition.

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