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Google’s enterprise boss explains why it spent $625 million to help non-tech companies make apps

Apigee builds software tools that let non-tech companies create the kind of tech they couldn’t on their own. If Burberry, an Apigee customer, wanted to use an app for retail or customer services, it would turn to Apigee.

With Apigee in tow, Google would have another point of entry to reach corporate clients.

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