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IBM Asks Women In Tech To Hack Hair Dryers, Women Tweet Back To Tell IBM It’s Not The 1950s

Looks like IBM needs to reengineer what it thinks about women. A tweet went out on IBM’s official Twitter feed asking women in tech to, I kid you not, “Join the #HackAHairDryer experiment.”

Not hack computer software, math problems or something of social impact – a beauty product. According to IBM’s Twitter account, that’s “what matters in science” to women.

But do something dumb on social media and ye shall receive a proper thwacking.

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techcrunch.com
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