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Facebook Gives Users More Control Over Viral Content In News Feed


On Friday, Facebook announced it is updating its algorithm to give users more control over how high viral content appears in their News Feed. With the update, Facebook will use feedback from story surveys, which ask users to choose whether they would prefer to see a specific viral post over another post, to help determine where the viral post will be placed. Facebook said it surveys tens of thousands of users per day, and that the move was inspired in part by comments from users that they didn’t like seeing viral posts about hoaxes.

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