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Cable Proudly Declares Smart Shoppers A 'Lower Quality' Of Customer They Have No Interest In

If you live in a broadband and TV market with anything even closely resembling competition, you've probably learned that the only way to get the best rates is to pit ISP retention departments against one another. Often only by seriously threatening to cancel can users force ISPs to bring out their best promotional offers, something you'll have to repeat every few years if you don't want to get socked with higher rates. The ideal consumer then, from the broadband and cable industry's perspective, is one that grumbles a little bit but can't be bothered to do a little extra legwork to secure better rates (read: the vast majority of users).

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