Don’t call it a game: How Draw Something hit 30 million downloads

Gigaom: Draw Something, the No. 1 app right now on iOS and Android, is listed as a game and draws a lot of comparisons to the family game Pictionary. But the funny thing is that it’s not really a game at all.

It doesn’t have scores or leaderboards, and the players in the game aren’t actually competing against each other. They’re working together in a cooperative manner, but they’re not taking on anyone else or a computer.

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