Facebook has gone the next step by allowing Fan Page owners to upgrade to a new theme similar to the new personal profile layout recently released. There are also a number of new features which make controlling and promoting Pages much easier.
For me making friends is the Easiest thing to do, but making them Online is a tough goal to achieve, & adding people on Facebook that you know in Real life is pointless.
@mezzo - well I disagree with real/online. Facebook has provided me with an easier method to stay in touch because sometimes you might not call or they are not online via IM. Most people dont even use email anyway but ensure their FB messages are checked, so ive gone that route.
Definitely a major improvement for webmasters to promote their pages
It looks good, but Facebook is boring now, maybe just for me.