A short commercial on YouTube has quickly received enormous attention for its ingenious design. In the leading role we see a reluctant bear hunter.
It is the company Tipp-Ex, known for the white highlighter brush, that has created this highly acclaimed interactive advertising video on Youtube. Following the opening of the movie, in which a hunter gets unexpectedly visited by a bear in his tent, viewers will get to choose if the hunter should shoot the bear or not.
According to Bloomberg, YouTube CEO Neal Mohan has expressed concern regarding the potential misuse of platform content by OpenAI’s Sora, an AI-driven video creation tool.
Shaz from TL writes: “Linus Sebastian’s media company, Linus Media Group, is under fire. From ethical concerns with videos, to allegations of workplace harassment.”
If you need (or prefer) to read video content on YouTube, you have options.