Study by BBC and Ipsos Connect finds VR users are drawn to experiences eliciting strong emotion.
im still waiting for a cinemas to have a headphone jack on each seat so you dont have to hear people talking behind you when you bring your noise cancelling headphones, not to mention you should be able to control your own volume and the better your headphones, the more you enjoy your movies.
but hey, thats a dream...lets wait for this reality instead.
Yeah, it doesn't seem much to ask considering you can book seats that rumble, tilt and move (apparently a 4D seat).
Noisy kids and pop corn/crisp eaters can detract from the cinema experience.
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