The streaming music platform wars just got a bit more interesting with SoundCloud getting into the mix.
SoundCloud has been doing everything in its power to mirror Spotify’s success for at least a few years, and will now attempt to follow the streaming giant into the world of artist contracts.
Soundcloud announced a great new way for DJs to access its catalog of nearly 200 million tracks. In the coming months, the service is partnering on integrations with six of the world’s leading companies to bring streaming to DJ applications. These include Native Instruments, Serato, Virtual DJ, DEX3, Mixvibes, and DJuced/Hercules. This integration will give DJs and creators an almost instant way to access SoundCloud’s huge library.
The digital music marriage that many wanted to happen isn’t happening after all. Spotify has given up on its latest effort to buy SoundCloud following months of talks between the two, according to a source at Spotify who is familiar with discussions.
