Facebook Audience Network Mobile Ad Network Launches At f8

Facebook today launched its mobile ad network called Facebook Audience Network so developers can make money without having to sell their own ads, do their own targeting, handle measurement, or route payments. Facebook will take care of it all. Just as my scoop said, developers can integrate a tiny bit of code to run FAN in banner ads, or they can work directly with Facebook to create native ad units that feel like a natural part of their user experience.

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