Internet Ad Revenue Surges to $42.8 Billion, Leaves Broadcast TV in the Dust

Maximum PC: Big media and Hollywood studios have approached streaming services like Netflix with trepidation, but if they're truly interested in lining their pockets with dollars, they may want to pay attention to where the money's at. And where is that? According to the latest IAB Internet Advertising Revenue Report, the Internet is where the majority of advertising revenue is going these days.

Read Full Story >>
The story is too old to be commented.