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Introducing the YouTube Creator Playbook for Brands

Ever wonder why Smosh gets millions of views on every video posted to their channel? Or how Michelle Phan is able to attract and retain an audience of more than 6M subscribers who tune into her videos every week?

To demystify what makes these top channels tick and help you better understand how to create a successful strategy for your brand on YouTube, we developed the new YouTube Creator Playbook for Brands. Similar to the Creator Playbook, which has helped over 2 million of our creators grow their audiences, the Creator Playbook for Brands walks you through the steps to help you create, plan, and implement a YouTube content creation strategy; from tips on how to create videos to video promotion.

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