ThePCEnthusiast.com: "Asus has finally revealed the latest generation ROG Matrix graphics card – the Asus ROG Matrix GTX 780 Ti and Matrix R9 290X featuring a new ROG cooler design, CoolTech Fan, and promises 13% performance difference than their reference cards. Just like the previous generation of ROG Matrix cards, the ROG Matrix 780 Ti and Matrix R9 290X are built for the coolest, quietest and for the ultimate overclocking and future-proof gaming. Check out more details about their features, specifications and gallery below."
WCCF: ASUS has also launched their flagship ROG MATRIX GTX 780 TI Platinum graphics card which brings back the MATRIX design to the green camp after three years. The last NVIDIA card to feature ASUS’s MATRIX design being the ROG MATRIX GTX 580 was launched back in 2011 and now returns to back with a bang.
Title is a bit misleading since there is no confirmed price in the article, only a guess.
ThePCenthusiast: "Just recently, photos of the upcoming Asus ROG Matrix R9 290X Platinum graphics card surface before its official launch. Photos, including videos, of the ROG Matrix R9 290X Platinum were revealed by folks at a Korean based site, CoolEnjoy.net. The card is reported to feature AMD Hawaii XT flagship core, a custom PCB and cooler design and expect that this model is designed to handle extreme overclocking. Check out more details below."