Everyday Digitals - Apple is often criticized for not actually inventing anything, but taking other people's ideas and refining them. What those people fail to realize is that refinement can be innovation in itself. Sure there were smartphones with touch screens before the iPhone existed but most people didn't use them. Why? Because they were mostly unusable. Apple refined some existing technologies while inventing some of their own and created a user interface that was functional, easy to learn and fun to use. It wasn't perfect, but it laid a foundation for what was to come. This is how I feel about iOS 7.