TheVerge - Nokia's family of Windows Phone 8 handsets just continues to grow. The Finnish smartphone maker is pushing its Lumia devices into the low- and mid-range with devices like the Lumia 620 and 520, but a surprising entry in the form of the Lumia 720 makes Nokia’s budget smartphones a lot more interesting. While the Lumia 920 includes high-end specs and an impressive camera, it's a bulky and heavy device that doesn’t appeal to everyone. Likewise, the Lumia 820 lacks any wow factor with a bland and hefty design and mid-range specs. But the 720 appears to combine the right size with the right design, something the middle of Nokia's lineup has lacked.
ThatNaijaBlog - It was earlier reported that Nokia was getting frustrated by lack of Windows 8 mobile operating system to rival Android and become a major player in the OS world. Nokia accounts for more than 80 percent of Windows Phone handsets sold and that is worrisome for both Nokia and Microsoft.
Engadget - With the shared unveiling of Nokia's Lumia 720 and Lumia 520, the company's running flush of Windows Phone 8 models was complete. All WP8 handsets we've reviewed essentially fit into two distinct tiers based on shared core specs. That begs the question: why come out with two new models now when both share the same SoC, amount of RAM and screen resolution as the established Lumia 620 and HTC 8S? Obviously, there are differences in design, cameras, display tech and all the other bobs and bits that create the 720, but is it worth the significant markup over the 620, and more than double the price of a 520 or Huawei Ascend W1? Enough with all the rhetorical questions -- join us after the break as we find out exactly what the Lumia 720 has to offer.
Techradar: Being the middle child is always difficult, so in that respect the Nokia Lumia 720 has it tough as it nestles slap bang in the centre of the Finnish firm's Windows Phone 8 range.
Arriving on the scene alongside the budget-focussed Nokia Lumia 520 at MWC 2013, the Lumia 720 provides a happy middle point in a line up which also includes the Lumia 620, 820 and 920.
