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BT offering 38 'free' Premier League games to broadband and vision subscribers

Engadget - BT's plan to match Sky on sporting rights has already seen it spend big to buy ESPN UK, but how does it plan on recouping that cash? By giving away £738 million ($1.1 billion) worth of live Premier League games for "free" to new and existing BT customers. The headline-grabbing move will see 38 games available to BT Vision and BT Broadband customers, while the latter can upgrade their streams to HD for £3 ($4.70) per month.

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engadget.com
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