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From Argo To Xbox Music: The Birth, Life, And Death Of Zune

FleshEatingZipper writes: On the morning of May 11th, 2012, Robbie Bach stood before the Northwest Entrepreneur Network while a PowerPoint projection burned bright behind him. The 50-year old former Microsoft executive was graying at the corners while a “Hello, my name is…” sticker began to peel off his shirt. “If I had hindsight, 20-20, and could do Zune over again,” he started, “we would skip portable media players completely.”

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