39% of Households Own an iOS Device

GameZone writes:

"Global market research firm Nielsen has released a slew of neat gaming statistics today, including in-depth figures on mobile gaming. As part of the Nielsen webinar on trends in U.S. gaming, Nielson has decided to share some stats via Twitter.

One particularly area of focus in the abundance of jumbled stats is mobile gaming - particularly Android vs iOS devices. According to Nielson, 39% of households own an iOS device - be it iPad, iPhone, or iPod."

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C_Menz2351d ago

More than I would have guessed... Would be interesting to see the Andriod numbers and possible overlapping of the two.

BeastOrange2350d ago

I knew Apple was getting larger but I would assume most households probably have an andriod and an IOS.