Intel appoints rap star ‘director of creative innovation’

Intel has sought to improve its street cred by appointing Black Eyed Peas front man to the role of ‘director of creative innovation'.

He has an insatiable fascination with technology, according to the press release, and is engaging in a multi-year collaboration with the chip giant.

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_Q_2096d ago

Why Intel why? Who hired him new director of bad ideas?