Why so much fuss about Demand Media's IPO?

Cnet: When Demand Media holds its initial public offering tomorrow, it'll be the first venture-backed IPO of 2011 and, though relatively small by Wall Street's standards, the most talked-about technology IPO in quite some time. That'll happen in this peculiar era of tech-industry financials, when the the big trend has been to prolong an IPO in favor of less restrictive private-market trading activity.

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