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Can a Redesign Help MapQuest Find Its Way?

GigaOM: "MapQuest, a unit of AOL, has rolled out a redesign that introduces a suite of new features — including local integration through AOL’s Patch news and directory service — in an attempt to regain some of the momentum it’s lost over the past several years. Before Google became the globe-spanning juggernaut it is today, MapQuest was the gold standard for online maps: It was the first to provide easy online mapping functions, was one of the first to allow its maps to be embedded in pages and services, and so on. But somewhere along the way it stopped innovating, and last year, Google took the lead in the market. Will the latest version help MapQuest regain some of its lost luster?"

5047d ago