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Google Buys Simplify Media To Power Music Syncing For New iTunes Competitor

Google just announced that it bought Simplify Media, a startup that offers software that lets you share your iTunes music across platforms, including the web.

The software lets you share your photos and music using programs like iTunes, iPhoto and Windows Media player. According to the startup’s site Simplify Media “connects people directly with their content, without the hassles of synching or uploading all their files. Simplify users can also share their personal media with family and close friends in a private, secure group.”

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techcrunch.com
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