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Condom maker calls for safe-sex emojis

international campaign calling for the emoji ahead of World AIDS Day on December 1.

Durex wants the emojis to generate greater awareness around safer sexual practices.

The company says its research of 16-25 year olds showed that a third of respondents claimed not to care about safe sex. Further research by the company revealed that nearly half think that HIV will never affect them or their friends, said Durex.

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