860°

Apple has learned nothing from Microsoft's Surface

TheVerge:

Apple's 12-inch iPad Pro goes on sale tomorrow, and that means CEO Tim Cook is ready to drum up interest in his company's giant tablet. In a series of interviews with UK publications, Cook has been discussing how a bigger iPad will change the world, but one particular quote really stands out. "I think if you're looking at a PC, why would you buy a PC anymore?" asks Cook, in an interview with The Telegraph. "No really, why would you buy one?"

Cook argues that the iPad Pro "is a replacement for a notebook or a desktop" for lots of people. "They will start using it and conclude they no longer need to use anything else, other than their phones." While it's certainly true that some consumers are replacing PCs with tablets, it's not a trend that has caught on broadly for businesses yet. iPad sales growth has halted, and Tim Cook really wants people to believe in the iPad once again.

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theverge.com
Revvin3088d ago

Sadly this is an example of how Apple has lost touch. I really expected the iPad Pro to be a keyboard less Mac Book but instead they just produced a jumbo sized iPad. I'm looking to upgrade both mine and my wife's iPad 3rd gen tablets but I'm swaying more towards a Surface Pro 4 as despite the greater cost for the model I'd want the extra capability makes up for it. Rather than have to use cut down mobile apps I could use full apps like Photoshop, Word, Excel etc and have the best of both worlds of a tablet that can also be used as a laptop when the need arises. Apple have stopped leading and now just follow, it's like they are out of ideas.

dcbronco3088d ago

Of course they're out of ideas. They're out of Steve Jobs. While I don't believe we'll see a complete repeat of the past, no Jobs is very bad for Apple. The company was built around that guy. When you have to leave a five year roadmap there is a slight problem.

XisThatKid3088d ago

Of course they lashed nothing, what would you learn from starting at the moist walls of your own rectum considering your hard is indefinitely firmly planted in that position

EXTREMETECH3088d ago

Really apple had lost the touch.

KnowTechie3088d ago

No way this is going to kill the PC

ISHU3088d ago

I would choose Surface pro over iPad pro any day.

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sonicwrecks57d ago

I've fixed the images on some of these past submissions of yours. Please in the future make sure the image isn't broken on submission.( I always found it best to download/upload it to be honest. )