India is fast becoming the go-to market for technology-based companies to try out their luck. A growing middle class with its increased purchasing power is growing more comfortable with experimenting with offerings of various companies. Almost every global company sees India as a potential market for their product. Every company is trying to impress the Indian consumer with better features and improved updates. Apple too understands the importance of this market and hence is pushing for an aggressive growth in the number of stores across the country.