Mashable- Whenever discussion starts about how to hide from the tracking code that follows users around the web to serve them targeted ads, recommendations soon pile up for a browser add-on called Ghostery. It blocks tracking code, noticeably speeds up how quickly pages load as a result and has roughly 19 million users. Yet few of those who advocate Ghostery as a way to escape the clutches of the online ad industry realize that the company behind it, Evidon, is in fact part of that selfsame industry.
WhatsApp, Meta's priciest acquisition at almost $20 billion in 2014, poses unique challenges for monetization.
In this article, we have bad news for those of you who hate to see ads on Instagram. Meta’s photo-sharing social media platform will likely add more ads to the service.
The company hopes to draw in more app developers with its pop-up ads.
I didn't even know that these ad blockers decrease the impressions and thereby saving the Advertiser's money. :P