Art Lebedev Optimus Polaris Keyboard Demo // CES 2013

Art Lebedev Optimus Polaris Demonstration at CES 2013

One item at today's CES that really had me interested was the Art Lebedev Optimus Polaris keyboard. Not only was this thing clean, compact, and visually striking, but it has one of the most clever features I've ever seen. Its transparent keys, which can be mapped for particular functions, feature icons or set macros tailored to your favorite game. It is completely customizable.
The exhibitor at the booth showed off some examples (seen below) of some games and programs the keyboard supports. It seems like it would be particularly useful for editing programs like Photoshop and Illustrator.

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