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Submitted by SJIND 653d ago | rumor

Apple Working on a Less-Expensive iPhone

WSJ: Apple Inc. AAPL +0.27% is working on a lower-end iPhone, according to people briefed on the matter, a big shift in corporate strategy as its supremacy in smartphones has slipped.

While Apple has explored such a device for years, the plan is progressing and a less expensive version of its flagship device could launch later this year, one of the people said. (Apple, iPhone, Phones)

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fatstarr  +   652d ago
all the real apple purists prefer to pay top dollar and would shiver at the mention of some peasant grade iphone.

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