100°
Submitted by AgentWhite 958d ago | news

Apple API Strengthens Facebook Ads By Letting You Install App Store Apps

TechCrunch: Facebook and Apple grew closer today as mobile app install ads in Facebook for iOS 6 now allow users to download apps from the App Store via pop-up instead of interrupting users and forcing them to leave Facebook. By implementing Apple’s App Store pop-up API, Facebook could get developers to buy more of its ads since the clicks they pay for are more likely to turn into actual downloads. (Apple, Facebook, Industry, Phones, Services)

Add comment

You need to be registered to add comments. Register here or login
Remember
New stories
40°

How Google quietly revved up its very own car company

6h ago - The Guardian: Documents obtained by the Guardian reveal the tech giant created Google Auto LLC to... | Industry
30°

Intel Skylake Core i7-6700K and Core i5-6600K Being Sold in Australia Unofficially

10h ago - WCCFTech: The first Skylake Core i7-6700K and Core i5-6600K are now available for sale on Amazon... | PC hardware
Ad

Follow TechSpy on Twitter

Now - You can now follow TechSpy on twitter and get the hottest news of the day as well as early contest announcements. | Promoted post
40°

T-minus 12 days to perihelion, Rosetta's comet up close and in 3D

10h ago - With just 12 days before Comet 67P/Churyumov-Gerasimenko reaches perihelion, we get a look at rec... | Culture
40°

Small tilt in magnets makes them viable memory chips

10h ago - University of California, Berkeley, researchers have discovered a new way to switch the polarizat... | Culture
40°

Gigabyte Launches New GTX 970 Twin-Turbo Graphics Card

10h ago - TechFrag - When GTX 970 was launched back in Sep 14, it attracted a lot of consumer base mainly b... | PC hardware