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Posted by Jeremiah Rice in Android OS, Google, News

Android Police : Mobile advertising is an unavoidable part of the Android experience - in fact, some would make the case that it's the whole reason for Android coming to exist in its current form. But that doesn't meant that it can't be improved. So Google's AdMob team has been looking at ways of making delivered ads both less intrusive and more functional, namely by cutting down on unwanted activations.

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