Ex-Google Employee Says “Forget About SEO”

I Need Hits: An ex-Google employee, Andre Weyher, has sent a warning to today’s SEO savvy web marketeers: “forget about SEO.” During a recent interview, Weyher advised companies to ‘forget about SEO,’ in order to better their place in most SERPs over time. He placed an emphasis, to marketeers of today’s SEO scene, on developing quality content that “speaks to users”. Google’s algorithms are designed to penalize websites attracting search engine crawlers, instead rewarding websites naturally built with good content in mind.

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