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Submitted by fanze100 244d ago | news

Windows Boss Can't Resist Riding the Surface Like a Skateboard

Maximum PC: "With just a few days left to go until the release of Windows 8 and the Microsoft-built Surface tablets, the Redmond-based company has donned its marketing hat. While the jury is still out on the amount Microsoft has earmarked for the Windows 8 marketing campaign, it is likely to be a large sum (some reports peg it at over $1 billion), especially considering how much Microsoft has riding on these two products. But wait, what exactly does Microsoft have “riding” on them?" (Microsoft, PC, PC hardware, Surface, Tablets, Windows 8)

mpctips   244d ago | Off topic | show
newsguy  +   244d ago
Microsoft's lame attempt at trying to get something viral?
fatstarr  +   244d ago
Hopefully all the push is paying off. I see ads on the subway now

Just got to appeal to the casuals to make money.
aiBreeze  +   244d ago
If you're going to do the man child playing something like it's a big toy, at least get Tom Hanks to do it.
M_Prime  +   244d ago
they have the money for Tom Hanks lol
M_Prime  +   244d ago
I hope this takes off and does well, considering windows 8 will be the same Metro layout it may catch on.

I feel that MS is loosing money on all this cool research, i mean Windows Phones aren't a large part of the market but they have some cool features. I own an iPhone and i would like to have a few things from MS phones but i still feel the iPhone is better overall.

However SMARTGLASS will work on all phones so there may be no use for a MS phone or SURFACE tablet.
adorie  +   244d ago
Thy're going about their own way of mimicking Apple's success. They've done it before in other areas of business.
mcstorm  +   243d ago
I really like what MS are doing now. They lost there way a few years ago but Windows 8 Windows Phone 8 Xbox/Kinect with Windows looking UI as well as Skydrive, Outlook.com, Office 365, Xbox live, Xbox Music, Skype, Bing and more all brought in to work together Microsoft could start to cerate the most used eco system on the market as they all work well with each other and can be access from all there devices.

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